SUTIANINGSIH. Classic Literature and Millennial Consumers: Branding Challenges for Balai Pustaka. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 5, n. 1, p. 40–47, 2023. DOI: 10.36782/jobmark.v4i1.193. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/193. Acesso em: 13 sep. 2025.