LESTARI, Atiek Puji; WIJAYA, Bambang S. The Narrative Strategy of MS Glow for Men in Campaigning the (Un- to) Glowing Men on YouTube. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 6, n. 2, p. 81–96, 2025. DOI: 10.36782/jobmark.v6i2.399. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/399. Acesso em: 13 sep. 2025.