YUSDIAANA, Deni; ALCHOIRI, Muhammad Firrizqi; ISWANTO, Haifa Firyal. Kopiko Goes Hallyu: Creative Brand Publicity and Branded Pop Analysis of Product Placement in the Korean Drama Vincenzo. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 7, n. 2, p. 77–88, 2026. DOI: 10.36782/jobmark.v7i2.403. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/403. Acesso em: 12 aug. 2026.