YUSDIAANA, Deni; ALCHOIRI, Muhammad Firrizqi; ISWANTO, Haifa Firyal. When Kopiko and K-Pop Get Married: Creative Brand Publicity through Drama Series and Beyond. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 7, n. 2, p. 12–23, 2026. DOI: 10.36782/jobmark.v7i2.403. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/403. Acesso em: 25 apr. 2026.