PUTRI , Savira Nurindra; SYARIFA, Nabila; HADINUGROHO, Farid. Blooper and Popular: Creative Brand Publicity Strategy of Head & Shoulders. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 7, n. 2, p. 111–121, 2026. DOI: 10.36782/jobmark.v7i2.404. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/404. Acesso em: 6 jun. 2026.