SARI, Merlyn Indria; PUSPITASARI , Maya; OKTARIANSYAH, Muhammad Aufarel; SHABRINA, Mutiara Ayu; GHALDA, Shabira Arsa; PASARIBU, Oan Dania. JKN Mobile Application as a Governmental Branding for BPJS Kesehatan Indonesia: Evidences from User Experiences. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 7, n. 1, p. 42–53, 2025. DOI: 10.36782/jobmark.v7i1.481. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/481. Acesso em: 13 apr. 2026.