WIJAYA, Bambang Sukma. Brand Discourse Analysis (BDA): Conceptual and Methodological Propositions. Jobmark: Journal of Branding and Marketing Communication, [S. l.], v. 2, n. 1, p. 39–50, 2020. DOI: 10.36782/jobmark.v2i1.93. Disponível em: https://ojs.bakrie.ac.id/index.php/JOBMARK/article/view/93. Acesso em: 13 sep. 2025.