Reza Irfan Pambudi. 2022. “Brand Ambassador and Customer Engagement of E-Commerce Brand TV Show: The Use of NCT U and NCT 127 for Tokopedia Campaign ‘Waktu Indonesia Belanja’”. Jobmark: Journal of Branding and Marketing Communication 3 (2), 124-43. https://doi.org/10.36782/jobmark.v3i2.132.