Vol 3 No 2 (2022): JOBMARK Vol 3 No 2 (January-June 2022)

Articles

• Virtual or Hybrid? Marketing Event in the Time of Covid-19 Pandemic

  Mochammad Kresna Noer, Tisyabella Rizki Ramadhanti

  98-104

  • PDF Eng (English)

• Digital Storytelling and Brand Engagement on Social Media

  Fahmi Fauzi, Dion Wardyono

  105-111

• Customer Engagement of the Coffee Shop during Covid-19 Pandemic Study on Anomali Coffee’s Instagram

  Marliani Devita, Dessy Kania

  112-123

• Brand Ambassador and Customer Engagement of e-Commerce Brand TV Show The Use of NCT U and NCT 127 for Tokopedia Campaign ‘Waktu Indonesia Belanja’

  Reza Irfan Pambudi

  124-143

• Brand, Consumers, and a Piece of Love Indonesian Most Engaging Brands 2022

  Achmad Edhy Aruman, Lis Hendriani, Dyah Hasto Palupi, Dwi Wulandari

  185-199